List of Managed Care Pains

SALES AND MARKETING PAINS:

   Low enrollment
   Broker management issues
   Low customer retention
   Inaccurate reporting
   Quoting and underwriting delays
   Marketing campaign issues
   Competitor tracking
   Low productivity
   Increasing claims costs
   Increased expenses
   Billing issues
   Profit losses
   Merger difficulties
   Multiple offices and branches
   Internal communications
   Excessive paperwork
   Decrease in service quality
   Other

CEO, EXECUTIVE PAINS:

   Increase enrollment
   Merger successes
   Profit gains, high ROI
   High productivity
   High customer retention
   Minimizing expenses
   Sufficient reporting
   Quoting and underwriting on time
   Minimize claims costs
   Marketing campaigns success
   Broker management success
   Competitor tracking
   Billing issues 
   Multiple offices, branches
   Internal communications
   Less paperwork
   Increase in service quality
   Other

IT/IS PAINS:

   Outside reps synchronization
   Old outdated software system
   Data double entry
   Back office integration
   Long rep training period
   Difficult to use, complex software
   Increasing development time
   Other IT pains

The business of Health Care is fraught with challenges, not the least of which is building market share for your health plan. You need to enhance your revenue stream and differentiate yourself from your competitors. Through market research, competitive analysis, knowledge management, marketing and sales campaign design, public relations, branding, and HMOZ you can meet or exceed your business goals.

You will be able to develop communications and marketing action plans that transmit your message and mission to your target audience, create trust and confidence in your plans/products and services, and strategically distinguish yourself in your market niche. The outcome of your campaigns will become more predictable.

HMOZ experts can help you to resolve your issues with low enrollment, low customer retention, and low productivity; lower your claims costs and expenses; and improve competitor tracking and ongoing relationships with brokers and agencies. Your sales and marketing will be more integrated with underwriting, and your IT will have complete and instant control over the system that lies beneath your HMO/PPO success.

Your technical department will no longer be concerned with synchronization or integration difficulties, and will save time and money, which can then be applied where these resources are needed most. End users will be smarter with HMOZ, and less training will be required to bring everyone up to speed.

Your health plan executives will notice how HMOZ reduces paperwork, improves your internal communications and service quality, and minimizes financial losses related to inefficient sales and marketing processes. Management can attain greater vision through the powerful reports and forecasting tools.

Mergers and multiple offices will no longer be a factor that is slowing down the flow of your information. Your MCO's representatives will be able to work remotely, armed with mobile devices, and their productivity and possession of information will be no different than if they were an internal sales force. Greater control and relationships with your brokerage will motivate this channel to quote you more and increase the number of subscribers.

The difference in your success before HMOZ and after will be noticed even by your competitors. With HMOZ you have a proven knowledge of your plans/products' performance and you can easily strategize your quotes, renewals, and plan designs.

HMOZ benefits are based on the results of previous implementations. However, for many people it is still hard to realize such results can be achieved within their health plan organization as well. The Solution Audit phase will map out the road to your progress, and produce a clear Blueprint on what needs to be done first and what technology will turn it into a success.